Carrie Underwood added as Long Road Festival Headliner
One of country music’s biggest global superstars, Carrie Underwood, has been confirmed for a brand new music and lifestyle festival The Long Road, which takes place in Leicestershire from September 7th – 9th 2018. Underwood joins a long list of acts from across the country, Americana and roots spectrum already confirmed for the 3-day event including The Shires, Lee Ann Womack, Billy Bragg, Angaleena Presley, Catherine McGrath, The Wandering Hearts,Una Healy, Ward Thomas, Joshua Hedley, Charlie Worsham, Elizabeth Cook, Danielle Bradbery and many more.
“I’m thrilled to be a part of this exciting new festival that celebrates the heart and soul of country music on a global stage!”
Underwood emerged from the promise of her 2005 American Idol win to become a true multi-format, multi-media superstar, spanning achievements in music, television, and film and propelling her to international stardom. A seven-time GRAMMY® Award winner, she has sold 64 million records worldwide and recorded 26 #1 singles, 13 of which she co-wrote. She will release her new studio album, Cry Pretty – which features the hit lead single of the same name – on 14th September, a few days after her performance at The Long Road.
Taking place within the grounds of Stanford Hall in Leicestershire from September 7th – 9th 2018, and curated by Tennessee-born country music specialist and radio presenter Baylen Leonard, The Long Road will present one of the UK’s largest, most authentic celebrations of country, Americana and roots music featuring five stages of live performances, authentic down home cookin’ and a wide range of themed outdoor activities.
The festival has also partnered with an array of organisations including BBC Music Introducing, who will host a stage fronted by presenter of BBC Radio 2’s weekly country show Bob Harris showcasing a selection of up and coming country and Americana acts. Harris will also broadcast tracks from the festival on his weekly country show, which airs every Thursday at 8pm on BBC Radio 2. The Birthplace of Country Music, The Bluegrass Situation (BGS), The Americana Music Association UK, and independent UK label Loose Records, will also all be involved in bringing artists to the festival to showcase an array of international talent.
The Long Road
A major new greenfield music and lifestyle camping festival is set to bring the world-famous, inimitable sights and sounds of the Country music scene to the UK in 2018. Taking place within the grounds of Stanford Hall in Leicestershire, England from September 7th – 9th 2018, The Long Road will present one of the UK’s largest, most authentic celebrations of Country, Americana and roots music featuring five stages of live performances, bespoke food events and a wide range of themed outdoor activities.
Curated by Tennessee-born country music specialist and radio presenter Baylen Leonard, The Long Road will present a broad array of artists, from iconic US stars to up-and-coming home-grown talent, and the first wave of acts to be announced for the inaugural event includes US Country star Lee Ann Womack, acclaimed singer-songwriter Billy Bragg, multi-platinum-selling singer-songwriter Angaleena Presley, British Country duo The Shires, Popstar turned Country music singer Una Healy and Texan singer and winner of The Voice USA Danielle Bradbery. Reflecting the extraordinary surge in popularity that Country music has enjoyed in the UK in recent years, The Long Road will also feature a strong contingent of rising star UK acts across the weekend including hotly-tipped London-based duo Ferris & Sylvester and Country-Soul singer-songwriter Yola Carter.
Much more than just a music festival, The Long Road will embrace all aspects of the Country and Americana scene and, alongside its live music offerings, will incorporate an array of themed activities including Moonshine and bourbon tasting, instrument and songwriters’ rounds, lake swimming, a Southern-inspired food & shopping village and much more, providing festival goers with a unique, authentic Country music lifestyle experience.
Marking the first time the platform has teamed with a Country music event, BBC Music Introducing will host their own stage at the festival, which will be fronted by the presenter of BBC Radio 2’s weekly Country show, Bob Harris and will showcase some of the UK’s best-unsigned talent. The festival has also partnered with a carefully selected pool of specialist Country and Americana organisations including The Birthplace of Country Music, which showcases the role that Bristol, Tennessee and Bristol, Virginia played in the birth and development of Country music, The Bluegrass Situation (BGS), an online music magazine and curator promoting the continued growth of Bluegrass, Roots, progressive Folk Rock, Americana music and culture, The Americana Music Association UK, and independent UK label Loose Records, who celebrate their 20th anniversary in 2018. These organizations will all be involved in bringing artists to the festival to showcase a broad array of talent from across the spectrum of Country, Americana, and Roots music.
The Shires: “We are very excited to be playing the first Long Road festival. Country music in the UK is starting to really gain momentum and an outdoor festival dedicated to it will be great fun to play.”
Angaleena Presley: “I'm so excited to be a part of The Long Road Festival. I love the inclusive vibe. I'm not only looking forward to performing, but also hanging out and enjoying all the fixins'. Great Food, good old-fashioned country music and salt of the earth people. It's gonna be yeehawsomey'all.” The Long Road’s Creative Director Baylen Leonard: “Being from Tennessee and having lived in the UK for close to 20 years, I’m thrilled to bring the music and culture of both together in one festival. The dedication and passion of the UK country community is so amazing, we wanted to put together a festival that celebrated the music and lifestyle they love as a thank you to the fans for supporting country music. Whether you're a country fan, an Americana fan, or a fan of great music in general, we wanted a welcoming place where everyone could come together to celebrate. This is a festival for the fans and we’re excited to share it with you.” The full line-up to date is as follows:
Angaleena Presley The Shires Billy Bragg Striking Matches Danielle Bradbery Ashley Campbell Brent Cobb Aaron Watson Lee Ann Womack Danny and The Champions of the World Catherine McGrath The Wood Brothers Megan O’Neill Two Ways Home Holloway Road Kevin McGuire Twinnie Laura Oakes Ruby Boots Jess and The Bandits Gary Quinn Parker Millsap Yola Carter Treetop Flyers William The Conqueror The Arlenes Joana Serrat Ferris & Sylvester Kasheena Sampson Danni Nicholls Cardboard Fox Worry Dolls The Lone Bellow Frontier Ruckus Folk Soul Revival Amythyst Kiah Andrew Alli